Skip to main content

Alia Bhatt opens up about her new range of maternity wear; reveals it’s a part of her apparel brand Ed-A-Mamma September 30, 2022 at 11:06PM

Amidst the grand success of Brahmastra, new producer-entrepreneur Alia Bhatt has decided to add yet another feather to her cap. After launching the brand Ed-A-Mamma, which was solely dedicated to kids' wear, the mother-to-be has launched her collection of maternity wear. In a recent post shared by the actress, announcing the launch of her maternity wear, she mentioned that she modified her own clothes to be her maternity wear because she believes there isn’t enough explored when it comes to maternity fashion. At the recent Forbes event Tycoons of Tomorrow, where Alia Bhatt was one of the speakers, the actress spoke about launching this new collection.

Alia Bhatt opens up about her new range of maternity wear; reveals it’s a part of her apparel brand Ed-A-Mamma

In the recent Forbes event, Alia Bhatt opened up about her ‘investor’ side where she spoke about her entrepreneurial skills and what pushed her to start her maternity line. “What started off as a gap in my wardrobe turned out to be a whole maternity line,” she said. She also revealed that she was wearing her own maternity line at the event. “These are really comfy lounge pants. It’s Ed-A-Mamma, Maternity Wear. This was like a lounge set but the layer was not making any sense. It was looking like I was coming to the lounge like a Forbes event. So I paired it up with this blazer which is not mine. But that’s what I discovered! The maternity wear was all a certain style which was screaming maternity. I wanted to bring my own style into it which is what I did,” added the actress.

Speaking of her forthcoming films, Alia Bhatt is currently gearing up for the release of her Hollywood debut Heart of Stone where she co-stars an ensemble cast including Gal Gadot. She also has Rocky Aur Rani Ki Prem Kahani with Ranveer Singh, in the pipeline. Coming to Ed-A-Mamma, the actress will be launching the new collection of maternity wear on October 1.

Also ReadAlia Bhatt gears up to launch a maternity wear line; recalls wearing flowy dresses to avoid unwanted “belly-touching”



from Latest Bollywood News | Hindi Movie News | Hindi Cinema News | Indian Movies | Films - Bollywood Hungama https://ift.tt/639FET7

Comments

Popular posts from this blog

Makers of Rajkummar Rao-Janhvi Kapoor’s Mr And Mrs Mahi recreate a portion of Kabhi Khushi Kabhie Gham’s song ‘Say Shava Shava’? May 08, 2024 at 01:36PM

The dry period in Bollywood might temporarily halt with the release of this week’s Srikanth, starring Rajkummar Rao, Jyotika, Alaya F and Sharad Kelkar. The movie-watching season will begin in full force with Mr And Mrs Mahi, which will arrive in cinemas on May 31. Bollywood Hungama reported last week that the trailer is on its way. Now, we bring to you another interesting development about this film, starring Rajkummar Rao and Janhvi Kapoor. A source told us, “The makers of the film have recreated the much-loved song ‘Say Shava Shava’ from Kabhi Khushi Kabhie Gham (2001) for this film. The recreation is not done for the whole song. Rather, they have only chosen to recreate the stanza that begins with the line ‘Dekho Tainu Pehli Pehli Baar Ve’. It’s played during an important scene between the lead actors, Rajkummar and Janhvi.” Interestingly, Kabhi Khushi Kabhie Gham was directed b...

Shahid Kapoor, Anees Bazmee and Rashmika Mandanna's next with Dil Raju to start from August 1 May 18, 2023 at 11:00AM

After working in the industry for 20 years, Shahid Kapoor is finally gearing up for his first film with ace filmmaker, Anees Bazmee. The actor will be seen in a double role in this out and out comic commercial entertainer, produced by Dil Raju.  The film will feature Rashmika Mandanna in female lead and is among the awaited films from Shahid Kapoor's line up. Bollywood Hungama has got to know that Shahid Kapoor has allotted his dates to Anees Bazmee and will soon commence shooting for this comic caper. According to our sources close to the development, Shahid Kapoor will start shooting for Anees Bazmee's comedy from August 1. "Shahid Kapoor is very excited to do an out and out comedy after a long time and will commence his work on the film from August 1. He has allotted bulk dates to Anees Bazmee from August to December as the team is planning a start to finish schedule," revealed a trade source to Bollywood Hungama. Shahid will have two distinct looks in the film a...

Bombay High Court orders stays the release of Hamare Baarah, two days before the film’s release June 07, 2024 at 01:02PM

Hamare Baarah, which is making news for its bold approach and thought-provoking plotline, has been mired in controversy, with the makers landing in deep trouble. The highly anticipated release of Annu Kapoor, Manoj Joshi, and Paritosh Tripathi starrer, has encountered a significant setback as the Bombay High Court has issued a stay on its release just two days before its scheduled release on June 7, extending the hold until June 14. This unexpected turn of events has impacted the premiere of the film which was expected to be held this week, leaving makers in an uncertain dilemma. The legal obstacle arises from a petition filed by activists from a specific religious community at the Mumbai High Court, opposing the film's release. Producers Birender Bhagat and Ravi S Gupta have raised serious concerns regarding the imposition of the stay, especially given that the film had already obtained a censor certificate. In a recent statement given to NDTV, Mr Bhagat explained their predicame...