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CineNow appoints Siddharth Roy Kapur as Principal Advisor amid Rs 1,350 crores Film IP investment push
June 29, 2026 at 04:42PM

CineNow, the pioneering film and entertainment investment platform, today announced that acclaimed media entrepreneur, producer and industry leader Siddharth Roy Kapur has associated with the company as Principal Advisor to the Founding Team. As CineNow advances its Rs 1,350-crores structured Film IP investment platform, Siddharth Roy Kapur will provide strategic guidance on content investment opportunities, industry partnerships, platform expansion and long-term value creation. His association with CineNow marks an important milestone in the company’s journey to establish film and content intellectual property as a credible institutional asset class while building the financial infrastructure for the next phase of growth in India’s entertainment industry. Commenting on the development, Rohit Dalmia, Chairman and Managing Director, CineNow, said: "India’s media and entertainment industry is entering a defining decade. Consumption has scaled dramatically, content is increasingly b...
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SS Rajamouli set to shoot Varanasi battle sequence featuring 3500 junior artists in Hyderabad: Report
June 29, 2026 at 03:14PM

Acclaimed filmmaker SS Rajamouli is gearing up to resume shooting for Varanasi, starring Mahesh Babu, Priyanka Chopra Jonas and Prithviraj Sukumaran. As per the latest buzz, the production is scheduled to intensify starting July 7 in Hyderabad. The upcoming schedule will focus on filming one of the most demanding and significant segments of the movie: a massive war set-piece. Hyderabad set to host a Varanasi battle sequence According to a report by Mid-Day, the scale of this specific sequence is completely unprecedented, surpassing even the grand standards previously established by Rajamouli. The sequence will feature the film's leading man, Mahesh Babu, alongside a massive crowd of 3,500 junior artists. Preparations for this complex shoot have already been underway for several weeks to ensure everything runs smoothly. The reports of resuming the shoot come after the filmmaker captivated global audiences at La Cinémathèque Française in Paris. On June 27, he showcased the very fir...

Yash Raj Films partners with Rusk Media to develop next-generation digital entertainment IP
June 29, 2026 at 02:17PM

On June 29, 2026, Yash Raj Films (YRF) announced a strategic investment in Rusk Media, one of India’s leading digital-first entertainment companies that specialises in original vertical storytelling IPs for Gen Z and Gen Alpha audiences. The investment backs Rusk Media’s vision to build the next generation of enduring digital IP for India and the world. Under the partnership, YRF will oversee the creative direction of original animation and vertical micro-drama IP, while Rusk Media will produce and distribute the content through its proprietary Alright! TV platform and global digital channels. The collaboration aims at fuelling YRF & Rusk Media’s shared ambition of establishing India as a creative force in the vertical entertainment economy through original IPs across animation and vertical micro-drama, distributed across Rusk Media’s proprietary Alright! TV platform and global digital channels. Akshaye Widhani, CEO, Yash Raj Films, said: “The instinct to evolve has always been ce...

Shraddha Kapoor's Eetha sparks title row: NCP and Vithabai Narayangaonkar's family seek title change
June 29, 2026 at 12:55PM

Shraddha Kapoor's upcoming film Eetha has landed in controversy even before its theatrical release. While the recently unveiled teaser drew appreciation for the actress's transformation into legendary Lavani and Tamasha artist Vithabai Narayangaonkar, the film's title has now become the subject of criticism. After the Nationalist Congress Party (NCP) questioned why the biographical drama was not named after Vithabai Narayangaonkar, members of the late folk icon's family have also urged the makers to reconsider the title and rename the film in her honour. NCP questions the choice of title According to a report by TV9 Marathi, the NCP's Film and Cultural Department has objected to the title Eetha, arguing that a film based on the life of Vithabai Narayangaonkar should carry her name. The party has suggested that titles such as Vitha or Vithabai would be more appropriate and would acknowledge her immense contribution to Maharashtra's Lavani and Tamasha traditions....

Shahid Kapoor becomes Bvlgari’s first Friend of the House for fragrances in India; says, “It feels like a partnership that makes sense to me”
June 27, 2026 at 08:47PM

Shahid Kapoor has added another milestone to his career by becoming Bvlgari's first-ever Friend of the House for fragrances in India. The announcement marks a significant development for the Italian luxury maison, as it is also the brand's first fragrance collaboration with a male personality in the Indian market. The partnership comes at a time when Shahid Kapoor is enjoying the success of his recently released film Cocktail 2, which has received a positive response from audiences. Beyond the big screen, the actor has continued to expand his presence in the luxury and lifestyle space with this latest association. As part of the collaboration, Shahid will represent a curated selection of Bvlgari's fragrance portfolio, including the widely recognised Bvlgari Man and Bvlgari Le Gemme collections. The brand stated that Shahid's personality and style align with Bvlgari's identity of timeless luxury, craftsmanship and contemporary sophistication, making him a natural ch...

EXCLUSIVE: Tanishk Bagchi gets engaged to Payal Dangodra in a close-knit ceremony at Mahaveer Jain’s home; Amruta Fadnavis attends
June 27, 2026 at 04:43PM

One of the most prominent composers of the film industry, Tanishk Bagchi, is now engaged. Bollywood Hungama has exclusively learned that the engagement took place yesterday, Friday, June 26. Tanishk Bagchi's engagement took place with Payal Dangodra, a prominent fashion, beauty, food, travel and lifestyle content creator. The engagement ceremony was a close knit one and took place in the Mumbai residence of producer Mahaveer Jain. Only close friends and family members were present to indulge in the celebrations and bless the couple. As per inside sources, Amruta Fadnavis, wife of the Chief Minister of Maharashtra, Devendra Fadnavis, was one of the guests and she even sang songs. Interestingly, Tanishk Bagchi has now turned producer along with dynamic young producer Divyansh Jain under 'MJF NXT', a platform by Mahaveer Jain Films to present a platform for emerging creative talents in the entertainment industry landscape. Also Read: EXCLUSIVE: Tanishk Bagchi of Saiyaara fame...

Akshay Kumar, Saif Ali Khan starrer Haiwaan locks September 11, 2026 release date
June 27, 2026 at 03:22PM

The wait is finally over for fans eager to see Akshay Kumar and Saif Ali Khan share screen space once again. The makers of Haiwaan have officially announced that the much-anticipated thriller, directed by acclaimed filmmaker Priyadarshan, will hit cinemas worldwide on September 11, 2026. Backed by KVN Productions in association with Thespian Films, Haiwaan is being positioned as an edge-of-the-seat thriller that promises suspense, gripping drama and high-stakes storytelling. The film marks a significant collaboration as Priyadarshan reunites with Akshay Kumar while also bringing together Akshay and Saif Ali Khan for a much-awaited on-screen reunion. Announcing the release date on social media, KVN Productions shared an intriguing poster along with the caption, “One obsession. One relentless pursuit. One date you’ll want to remember. #Haiwaan - A Priyadarshan Film starring Saif Ali Khan and Akshay Kumar… In cinemas 11th September 2026. Mark your calendars”. The announcement has already...