There was a time when it was not unusual for films to complete 50 or 100 weeks in cinemas. But as times passed and due to the shift in business models, increase in number of screens and rise of OTT platforms, it’s a feat even for a film to run for 50 days on the big screen. Hence, it’ll be a surprise for moviegoers to learn that a small-budget film, Ameena, is about to complete 100 weeks in theatres. Ameena was released on April 12, 2024, that is, in the same week as Bade Miyan Chote Miyan and Maidaan. Since then, popular films and grossers like Stree 2, Pushpa 2, Chhaava, Saiyaara, Mahavatar Narsimha etc., have been released and none of them ran for more than 10 or 15 weeks (Bollywood’s biggest grosser, Dhurandhar, currently in its 13th week and will also complete 15 weeks). Meanwhile, Ameena is running non-stop at Mumbai’s extremely popular MovieTime Hub multiplex in the morning show. At present, it is running in its 99th week; on Friday, March 6, it’ll complete 100 weeks and thus c...
SCOOP: This Eid, get ready for a long ride; Toxic's runtime likely to be approx. 3 hours and 20 minutes; Dhurandhar: The Revenge expected to be longer March 2, 2026 at 02:30PM
Yesterday, March 1, Bollywood Hungama reported that Dhurandhar: The Revenge is expected to run between 220 minutes (3 hours 40 minutes) and 235 minutes (3 hours 55 minutes). The much-awaited film clashes with Toxic on Eid (March 19), and the face-off has sparked major buzz across the trade, industry and fans. Bollywood Hungama has now learned that, like Dhurandhar, Toxic too is likely to be a lengthy affair. A source told Bollywood Hungama, “Toxic’s final length is yet to be locked, but it comes to around 200 minutes, that is, 3 hours and 20 minutes. The makers feel that there’s enough entertainment and mass-appealing moments in the film and that the audience won’t get bored or restless. Also, earlier, having a long film would lead to a negative perception. But it all changed with Animal (2023). It was 3 hours and 21 minutes long and ran very successfully. In recent times, Border 2 (2026) was released with a runtime of 3 hours and 19 minutes. Not to forget, the duration of Dhurandhar’...